Why send a word when you can send a picture instead? Emojis, pictures, videos and GIFs replace words to make text conversations and social networking fast and visual—or what some call snackable. That means content that’s short and sweet, which appeals to Gen Z’s quick attention span.
Don’t forget the fact that this generation grew up with high-def video and photos as well as touch-screen iPhones with icons. It’s no wonder that sites such as YouTube, Instagram and Snapchat rank so highly with them.
They are multicultural